The newspaper site WashingtonPost.com is high-def podcasts, designed to be viewed on HD television and computer screens. All are available on iTunes. The companies award-winning documentary videos are...
Read the full post.
Here is another story that re-enforces the idea that shows that cannot survive the economics of broadcast television can at least move online for fans. Sort of like demoting a ball player to the minor...
Read the full post.
by David Goetzl, WITH COLLEGE RATINGS EMERGING AND a cadre of cable networks increasingly interested in capturing younger audiences who may view TV outside prime time, male-targeted Spike is launching...
Read the full post.
"I made the "Vote Different" ad because I wanted to express my feelings about the Democratic primary, and because I wanted to show that an individual citizen can affect the process....
Read the full post.
By Garth Johnston -- Broadcasting & Cable Embracing its Battlestar Galactica fan base, NBCU's Sci Fi Channel introduced a twist on the growing popularity of user-generated content to its...
Read the full post.
Filed in archive Announcements
by martino on February 27, 2007
BREAKING NEWS I see that Apple shares are trading down in the pre-market. Driving that is the announcement that the company will delay the shipment of its Apple TV device until mid-March. Apple gave...
Read the full post.
Filed in archive Announcements
by martino on February 23, 2007
Hey, there are no protections in Life 2.0 You really must read The Media Guy at Media Works. Often hilarious. As a reader service, Media Guy fields imaginary questions from nonexistent readers. (note...
Read the full post.
Filed in archive Announcements
by martino on February 16, 2007
Political Correctness Gone Amok Don't ask me why, but this story amuses me. It turns out that General Motors has caved to pressure from a suicide prevention group and agreed to change an ad that...
Read the full post.
A new way to define niche audiences in a time challenged world Om Malik at Business 2.0 writes about Mark Hall, a former executive with RealNetworks, and his decision "to address the growing need...
Read the full post.
Filed in archive Announcements
by martino on February 12, 2007
For all these decades, Nielsen has not included college students who live in dorms in its national ratings data. They have now reversed that, including roughly 2.1 million students. And according to...
Read the full post.
Filed in archive Announcements
by martino on February 12, 2007
Inquiring minds want to know. So here it is ... The Super Bowl commercial with the highest-rated commercial minute belongs to Hewlett-Packard. It drew 99.5 million viewers at 9:25 p.m. while a Toyota...
Read the full post.
Filed in archive Announcements
by martino on February 06, 2007
Amazon.com. CinemaNow. iTunes. Wal-Mart? Yes. Today Wal-Mart is unveiling its video download Web site; the first traditional retailer to do so. We are talking about the download-to-own market not the...
Read the full post.
Filed in archive Announcements
by martino on February 02, 2007
Multichannel News. The explosion of a Dutch satellite may delay DirecTV's plans to expand its HDTV offering this year, at least according to one industry watcher. On Tuesday, a $300 million New...
Read the full post.
Filed in archive Announcements
by martino on January 25, 2007
During the last few elections, we saw how much political blogs played a part. But now Senator john mccain is testing using 30-second video ads on AOL. The campaign is also running video ads in...
Read the full post.
Filed in archive Announcements
by martino on January 13, 2007
Here is a good example of what someone can create with just a camera, a little imagination, and some editing software. I give you a true genius. // //]]>......
Read the full post.
Filed in archive Announcements
by martino on January 12, 2007
Apple announced their iPhone earlier this week and Cisco has sued them since they have owned that trademark for many years. Interestingly, Apple did not make a mistake by overlooking that fact....
Read the full post.
Filed in archive Announcements
by martino on January 11, 2007
If you like the discovery channel and you like high-definition television (HD), then there is some more good news for you. Discovery will air an 11-part high definition series, Planet Earth, beginning...
Read the full post.
Filed in archive Announcements
by martino on January 09, 2007
I am out of sync with a majority of people over high-definition television (HD). For me, I give extra Credence to television providers who will give me more HD but studies claim that something like 7...
Read the full post.