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"With this agreement, AOL's sales force will now be able to sell all types of Online Advertising ... and we'll explore expanding the partnership into selling television and print...

Verizon, confirmed that it is using SeaChange International's IP Video System to enable VOD on its FiOS TV service. The solution automates FiOS TV's VOD service from content ingest to set-top...

It looks like CBS is continuing its exploration of how to test new distribution of its digital media assets. The following story is from Rebecca Stropoli at Broadcasting and Cable. James Van Praagh is...

... search is gynormous and continuing to grow but ... it's bid-based text messaging. If you can take that behavior and find them [consumers] later and serve display advertising to them, all of a...

Ultramercial says they have a patent on a business model for VOD advertising. In an email, they said "it allows the viewer to make the choice: watch an ad that 'earns' them each segment...

My brother and I still rent our apartments, and we don't drive fancy cars. We're profitable because we pinch pennies. Gregg Spiridellis, 34, one of the Spiridellis brothers who started JibJab....

Starz Entertainment conducted a study amoung nearly 500 Comcast subscribers who were also users of Starz VOD package. Some of the conclusions: "More than half -- even among those who described...

Do you want to watch video on your cell phone? Are you willing to pay for it? An April 2005 JupiterResearch ask 1,100 people questions like those. Of those respondents, 44 percent said they would be...

I see that the recent video podcasts at Washingtonpost.com want to be monetized with video advertising. For the next month, they signed up EarthLink as a sponsor. Here is how it will work. Viewers see...

When it comes to preparing one's company for the Digital revolution, some companies just knuckle down and accomplish more than others. The six-year-old independent TV and movie company known as...

Forbes author Peter Kafka notes that the combined value of all Dreamworks assets totals $3.4 billion. After comparing it to the the original $2.7 billion value when the company was capitalized he...

Every week there are 436,000 illegal downloads of battlestar galactica. Clearly, someone is downloading it and watching it on a smaller screen. Ever since iTunes went online with video, there have...

Apple's Video iPod has contributed to an acceptance of watching mobile video on a tiny 2" screen. If so, then my original opinion that people would not watch TV on their cell phones could be...

It is popular throughout the blogosphere to point out traditional media companies are in trouble. The most common theme is that these dinosaurs will die off; eventually replaced by online companies...

TiVo announced nearly a month ago new services that include movie tickets from fandango, shared photo slide shows, weather and traffic information from Yahoo!, and Internet radio shows and podcasts....

We are a pretty simple company. We are trying to make content and then we want to be able to get it into viewers' homes ... without gatekeepers, without intermediaries. Peter Chernin, News...

There is no need to come up with additional puns or insights. Click on the link to read the entire article, but here are the best excerpts. (excerpts from George Will's article 'The...

interactive advertising is an idea that opens up a 2-way connection between advertiser and consumer. We all know that online interactive advertising has grown by leaps and bounds over the last 10...