Filed in archive IPTV
by martino on May 17, 2005
Targeted advertising is a phrase mentioned in Online advertising a lot. Targeted advertising is a phrase that occasionally comes up in television advertising -- almost always in connection with local...
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Filed in archive IPTV
by martino on May 16, 2005
Thinking about the future of television and pondering its impact on advertising is not the sort of thing you freely admit to in polite company. Never-the-less, my closer friends know that this is my...
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Filed in archive IPTV
by martino on May 11, 2005
The upcoming competition between cable companies and telco's is well documented. The cable companies are offering telephone services (VoIP) and the telco's are offering television (IPTV). One...
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One great thing about the Internet is its ability to distribute information globally and ALTER the business model for those who participate. One small example is this blog. You don't have to...
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Filed in archive IPTV
by martino on May 09, 2005
Last week I had the good fortune in two separate meals to be talking with one of the top people in the Comcast Spotlight advertising group and the top guy at Time Warner Cable's advertising...
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Filed in archive IPTV
by martino on May 04, 2005
Last week I made the claim that a new ad market that specialized in video on demand (VOD) and internet protocol television (IPTV) could surpass Internet advertising in dollar volume inside of 7 years....
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Filed in archive IPTV
by martino on May 02, 2005
For any of you who like to know more about infrastructure companies who might benefit from continuted IPTV rollouts, put Alcatel on your watchlist if you have not already done so. Alcatel is in a...
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Filed in archive IPTV
by martino on May 02, 2005
When it comes to IPTV services, the United States is a little behind others in rollouts. While that might change after SBC and Verizon push forward their experiments after this year, here is a glimpse...
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