Carrot and Stick, Cable TV Style
Filed in archive Business Trends by martino on June 08, 2006

Under the legislation, introduced Wednesday, operators that agree would go into a national franchising system that would allow them to avoid their obligations under existing agreements with local governments.
But McCain's bill would also punish companies that don't permit their cable TV programming to be offered a la carte, by removing protections on the exclusivity of their network-affiliated programming in their communities.
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