this just in: after next botched game, Bengals fans will rename site 'YouBoob'

Ah, I can already sense the future puns that will arise from mixing football fans and user-created videos. In one story I see that the league is encouraging people to create their own Super Bowl ads.

In another story, the Cincinnati Bengals have become the first NFL team to launch a site where fans can post user-created videos.

During a time-out in the Bengals-Patriots game last Sunday, an announcement invited fans to submit videos to the Bengals Web site showing their support for the team.

The best videos as voted by fans will also be shown on the scoreboard during home games this season at Paul Brown Stadium.

The new video site is hosted by technology firm ViTrue and will be part of the Fan Zone section of the Bengals team site (www.bengals.com). As of this posting, it is not yet online. ViTrue is in talks to create user-generated video sites for other NFL teams.