Research firm Infonetics Research predicted that worldwide IPTV revenue will hit $44 billion by 2009 with 53 million subscribers.

I don't mean to be a party-pooper, but that is a tad high in my book. Instead of picking on the 53M subscriber number, let's look at the revenue per subscriber in their assumption: $69+ per subscriber per month. The statements eminating from SBC and Verizon imply that they will compete on price against cable. That suggests that the television component of their packages will probably start in the mid-$30 per month range.