Why is this woman smiling?

"This is now three years; it's a huge story," says Andy Donchin, executive vice president of national broadcast for Carat USA. "Network TV is still working."

This is why he is saying that: For the third straight season, the broadcast networks' 18-49 gross ratings points are virtually the same.

Despite many digital platforms stealing traditional media's limelight, viewers have kept tuning into traditional network television. Or at least for the last 3 years they have.