Filed in archive Statistics
by martino on July 02, 2007
The Sony PlayStation 3 and Microsoft's Xbox 360 are advanced gaming consoles. Less understood is that these devices serve another function - they are gateways into the connected home;...
Read the full post.
Filed in archive Statistics
by martino on April 18, 2007
There are an estimated 97 Million females online in the US this year, compared to 91 Million males. But ask who is watching online video and the stats reverse. Apparently, 71.2% of males watch online...
Read the full post.
Filed in archive Statistics
by martino on January 11, 2007
Nielsen Media Research is about to do something new. It is installing Internet tracking software on the home computers of same people in its TV ratings households. Why you may ask? Simple, this marks...
Read the full post.
I giggle when hearing some variation of how accountable the Internet is. My experience, in fact, is quite the opposite. However, what brings this up now is an article in the Wall Street Journal which...
Read the full post.
THE U.S. Census Bureau has just released its new statistical abstract. According to the study, here's how the average adult or teen will spend his or her time in 2007: • 65 days in front of the...
Read the full post.
I always giggle when hearing some variation of how accountable the Internet is. My experience, in fact, is quite the opposite. However, what brings this up now is an article in the Wall Street Journal...
Read the full post.
Wait, this just in ... study says that most people watch web video but avoid the ads. So let me see if I have this correct: people aren't drawn in by the advertising? Shocking! The study that I...
Read the full post.
Filed in archive Statistics
by martino on November 12, 2006
Motorola says that it has shipped its 50 millionth digital cable set-top box. Just for you purists out there, the figure includes boxes shipped by General Instrument, whom Motorola acquired in 2000....
Read the full post.
Filed in archive Statistics
by martino on November 12, 2006
Perhaps you know someone who still subscribes to the old-fashion analog cable service. Did you know that this basic cable service takes up about 70% of the cable network's capacity. All other...
Read the full post.
Recently, NBC started up an ad-supported, full-episode video player named originally enough 'NBC Rewind.' Rewinds are 2-minute replays of episodes you missed on television. You can also watch...
Read the full post.
The overall impact of DVRs and VOD on US television viewing remains small according to the Leichtman Research Group. They estimate that less than 4% of all TV viewing in the US today is of recorded...
Read the full post.
Filed in archive Statistics
by martino on October 02, 2006
aka, You say Zoned-out Zombie like that's a bad thing A research company named Telephia is claiming that about 22 percent of mobile video viewing occurs in the home. So, why does this occur? The...
Read the full post.
aka: The smell of sh*t is in the air, so the flies are close behind Internet Video is now drawing TV-like audiences. As a result, a many companies are jostling to meet the growing demand for ads...
Read the full post.
Filed in archive Statistics
by martino on September 22, 2006
For those of you who might like to forage through the digital forest of online video but seek comfort in numbers, here are the Nielsen/NetRatings in for the week ending August 27. It covers access...
Read the full post.
Filed in archive Statistics
by martino on September 20, 2006
Oh, this news just in ... the Walt Disney Co. has sold 125,000 digital copies of films through Apple Computer Inc.'s iTunes store in less than a week, generating $1 million, Disney Chief...
Read the full post.
Filed in archive Statistics
by martino on September 18, 2006
According to a telephone poll by the AP and AOL, 71% of U.S. Internet users who watch online video prefer to watch and download videos for free, sponsored by pre-roll advertising, while only 23% said...
Read the full post.
Filed in archive Statistics
by martino on July 31, 2006
Mediamark Research (MRI) finds that 11.2 percent of U.S. adult households have DVRs, up from 8.6 in the fall of 2005 and 3 percent in 2004. DVRs households record an average 11.3 shows per week, up...
Read the full post.
Filed in archive Statistics
by martino on June 28, 2006
The Internet is big in China so it really shouldn't surprise anyone that the Web is being harnessed to that other great Chinese growth industry: movie piracy. A study released Monday quantifies...
Read the full post.