Study: Web Users More Likely To Stream Video Than Download
Online audio and video search engine Podzinger commissioned a study about online video. Amongst its conclusions:
- Consumers are willing to tolerate 10- to 15-second video ads as part of viewing online content. However, video ads were considered annoying if repeated too often.
- Consumers are almost six times more likely to play content online than to download it.
- Entertainment accounts for 36% of all online video play, but only 6% of available video.
Posted by admin on November 20th, 2006 :: Filed under Internet TV
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February 11th, 2009
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